An advanced course on planning, launching and scaling a blog with a special focus on the community-building aspect. The course will look at tested techniques, templates, and strategies to grow a blog into a brand and to monetize it effectively.
Fatima Rizwan is a software engineer turned entrepreneur. She is the founder of Airschool. Previously, she founded TechJuice -- Pakistan’s leading blog writing about technology, startups and entrepreneurship. TechJuice’s content reaches 5M timelines a month through its media content shared on social platforms. It gets almost 1M users a month on its website. The website also has a social following of almost ~800K. All of this has been bootstrapped without any external funding or monetary support. TechJuice clients & partners include Samsung, Huawei, Oppo, Telenor, Ufone, PTCL, Daraz, Microsoft, Google etc. Fatima has been named Emerging Leader of Pakistan by the Department of State.
Find your IKIGAI. Your passion, purpose and objective of launching your blog. Identifying the niche and market demands
- Surveys, Data Collection - Seeding content on social streams - Finding people who are interested in your content - Leveraging your current base to reach more people
1. Writing and publishing your first 5 articles. 2. Optimizing the content for SEO & Social 3. Understanding Ahrefs, Analytics, Search Console, Yoast SEO 4. Interview of xCOO of Mangobaaz 5. Exercise: Identifying social marketing streams
1. Creating a content calendar. 2. Building Community through Newsletter, Facebook Group etc. 3. Creating a media kit. 4. Understanding Google Adsense: Do’s & Don’ts for Ads. 5. Presentation: Showcase your progress and blog!! 6. Free templates for SEO, Content Management.
- Free Media Kit Template - Free SEO Template - Free Sales Landing Page Template - Free Content Calendar Template
It was a great experience learning with Fatima, who I think is my fav mentor now! The biggest reason this course qualifies as one of the best in the market is that I got to learn from an established blogger, who has some great industry knowledge to impart and hands-on experience in managing a successful blog. The course is definitely worth all the time, money and energy we had invested.
Excellent & very interactive course. Fatima & the team did a fabulous job by sharing all the hidden tactics & techniques to grow and monetize our blogs.
It was an amazing course by an amazing instructor! It was a great learning curve. I got to learn lots of new things I haven't before and I am determined to use it. The content was loaded with information and covers almost everything very briefly. This course is highly recommended. Thank you.
An honest review is what everyone needs.... So here I need to share. First thing Ms Fatima gives her heart in teaching,always welcomes questions without loosing temper or making fun on silly questions, well structured and researched content is there, she also gives chance to meet other successful bloggers to enhance learning, class always starts on time, but this course will only help if you are very serious and you are 100% willing to start blogging practically. Go for the course it worth.
It was a wonderful experience of learning about the journey of becoming a successful blogger. Fatima is very humble. She encourages her students to engage in the class either by asking questions or sharing learning experiences. The course is of an advanced level so if someone wants to start from zero or doesn't know anything about blogging or content writing then this might not be a good fit. You need to learn the basics before getting enrolled in the course.
You will not listen to one-way lectures, rather be in a digital classroom with some of the best experts and class fellows. Class size won’t be massive and you’ll have the floor to yourself to ask questions, debate, share your thoughts and contribute to everyone’s mastery.
Coursework like pop quizzes, short assignments, case studies can really help refresh and reinforce concepts. When everyone’s participating and sharing their ideas, you’ll feel challenged to come up with bigger and better ideas, thus having work to show by the end of the cohort.
Teamwork makes the dream work. Connect with your classmates, a group of like-minded people working towards the same goals and course outcomes as you. Support, challenge yourself and others, and possibly build lifelong relationships.
Live, cohort-based courses are all about the transformation over a short period of time. This is what you and your cohort work together to achieve. You will come out of this course transformed in many, many ways.
This is not an ordinary course but a masterclass specially designed to help you become successful in the market. Some of the perks include:
All the classes will be conducted live giving you the opportunity to engage with the instructor and fellow course takers.
If for some reason, you missed a lecture, videos will be provided for you to stay up to speed with the class.
Meet Successful people who started their journey from content creation. Seek inspiration and learn from their experiences.
Clearly designed assignments and goals to build your foundations throughout the class
A Dedicated Slack community to connect with your classmates and instructor
Get inspiration from the work of your fellows. Find your own tribe of supporters!
The class will have batches in Local language.
Certification will be provided to participants.